WE GIFT WRAP YOUR TRUTH

96% of consumers find videos helpful for making online purchases. Video on landing pages increases conversion rates by 80%. We shoot and produce great online video.

We understand the art of being visible, memorable and liked. We’re expert in everything from logo creation to style guides and online graphics

We tell brand stories across digital, online video, print, radio, brand design and mailers. Our work is deliberately pertinent to the target market, but impertinent to the category.

Internationally awarded brand storytelling and content creation across earned, owned and paid channels. Rod’s work has been recognised at Effie, A.W.A.R.D, Caples, ADMA, One Show, Folio and Caxton level. Rod’s also judged at New York Festivals and Caples, NYC.

How the elements are arranged can affect site/app/banner/mobile performance by 90%. We know which elements should be placed where.

Small book, huge branding insights: what Rod’s learned working at multiple agencies across multiple client sectors. 

“The best ads tell people something new…and nobody counts the number of ads you run, they just remember the impression you make.”

CLIENT EXPERIENCE

Aus client experience

  • AAMI
  • AMP
  • Air Tahiti Nui
  • Ansell
  • Aramis
  • Aristocrat
  • Australian Options Market
  • Becks Bier
  • Big Ben pies
  • Bluepod/Lavazza Coffee
  • Bluescope Steel
  • BP
  • Channel 7
  • Citibank
  • Econappy
  • Emirates
  • Federal Drug Offensive
  • Fox Sports
  • FOXTEL
  • Fujitsu
  • Glad
  • Gregory’s Street Directories
  • Hoyts Distribution
  • Hilton Hotels International
  • Holeproof
  • ING
  • IFAA
  • Intel
  • Johnnie Walker
  • JLL property
  • Kan Tong
  • KLM Royal Dutch Airlines
  • Kirks mixers
  • Konami
  • Lancome
  • Macquarie Bank
  • MySuperFuture
  • Nissan (Corporate and Dealer)
  • NRMA
  • NSW Education Department
  • NSW Maritime Training College
  • Old El Paso
  • Otrivin
  • Ozemail
  • Ozisoft Infogrammes
  • Panasonic
  • Pearson Education Australia
  • Praise
  • P&G (Oil of Olay, Vicks)
  • Robobai
  • Recruitment Hive
  • RTA
  • SAP
  • Search 365
  • Shiseido
  • Smiths
  • Strandbags
  • Sunbeam
  • SUPERCentral super portal
  • Sustagen
  • The Personal Injury Lawyers/TPIL
  • Thursday Plantation tea tree oil
  • Tooheys
  • Townsends Lawyers
  • Toyota
  • Twisties
  • Westmead Childrens Hospital
  • Westpac
  • Vodafone
  • Zurich

NZ client experience

  • ACP
  • Agriculture ITO
  • BP NZ
  • Consumers’ Institute
  • Fairfax
  • Les Mills International
  • P&G
  • SC Johnson (Raid)
  • Textilia
  • Tip Top
  • UV Vodka
  • Watties
  • Westpac, all demand generation
  • WWF

Great marketing is pertinent to the audience, impertinent to the category.

MEET OUR CHIEF CREATIVE OFFICER

ROD SMITH ROD SMITH FOUNDER

Before launching Green Flare, Rod was Creative Director at Y&R Brands, Saatchi, Wunderman and Lavender and also ran his own agency VOOM for 10 years. His awards include Caples, One Show, ADMA, A.W.A.R.D., Mobius, Caxton and more. He has a Degree in Anthropology. As Brand Strategist and Chief Creative Officer, Rod is a highly effective hands-on brand storyteller across earned, owned and paid channels. His tag lines are strong enough to be regularly trademarked by clients.

Including a video on your landing page can boost conversion rates by up to 80%

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